Portfolio

I’ve been working in audience development and content strategy since 2013.

I initially cut my teeth as a contributor at the South China Morning Post before making my way to Heavy.com as a journalist and original team member in their quest to conquer Google and deliver breaking news into the 2010s and beyond.

Since then, I’ve brought my way of strategic storytelling to established audiences in need of expanding and established ideas in need of a distributable voice.

Here are some of the brands I’ve been fortunate enough to work with:

Current Director of Audience Development for George Takei’s Oh Myyy!
Current Content Strategist & OKR Coach for WhatMatters.com
Former Senior Contributor for Heavy.com